The Hi-Chew Reduced Sugar candies are the brand’s latest foray into the better-for-you candy market for consumers of all ages to enjoy.

The candies come in two flavors including Strawberry and Mango, which are both crafted with 30% less sugar than the brand’s original. The product features dietary fiber or inulin in place of the removed sugar, while still maintaining the signature fruity flavor and texture of the original candy.

President and CEO of Morinaga America Teruhiro (Terry) Kawabe spoke on the new Hi-Chew Reduced Sugar candies saying, “We’re so thrilled to offer consumers this better-for-you candy choice in two of our most popular flavors. While Hi-Chew reduced sugar has a lower sugar content than our original mango and strawberry chews, we’re confident that consumers will quickly learn that it has the same great flavor experience they’ve grown to love.”