9 Times NewsJacking Made Brands More Successful
David Meerman Scott, a marketing expert and author, coined the term newsjacking. It is composed of the English
Newsjacking: How To Make The Most Of Breaking News For Your Business
David Meerman Scott invented the term "newsjacking" in 2011. He wrote his book, "Newsjacking: How To Inject Your
Newsjacking Isn’t Dead: How Marketers Can Use News To Their Advantage
If there ever was a single most effective-yet-dangerous technique to generate instant brand awareness for your business, it's
How To Use The News To Boost Your Brand: A Guide For Entrepreneurs
What is newsjacking (definition)? Newsjacking is a PR tactic in which an organisation leverages existing news in order
Newsjacking: How You Can Use Current Events To Promote Your Business
Marketers have been using newsjacking to promote their products and services since the 2000s. A newsjacker is a
What Is Newsjacking? A Comprehensive Guide
Newsjacking was a term that David Meerman Scott coined in his book "Newsjacking". It is the act of
