Newsjacking
NewsJacking Toolkit

NewsJacking is a content marketing & social media strategy that will get you seen

The NewsJacking Toolkit is the most comprehensive and up-to-date collection of events from the UK, US, and beyond. It’s an easy-to-use set of content planning tools and templates that will help you make the most of these special days.

Trusted by over 1,000 customers. Government organisations, schools, agencies and the worlds biggest brands choose NewsJacking

NewsJacking Toolkit Features

Editorial Calendar

Maxisize your content, editorial, and PR strategies with the help of a monthly editorial calendar. Stay ahead of the curve by aligning your efforts with key NewsJacking dates, ensuring timely and relevant messaging every time.

Full Synchronization

Effortlessly stay on top of all NewsJacking events by syncing your personal calendar, be it Google, iCalendar, or Outlook, with ours. Never miss a beat and stay informed with this seamless solution.

Annual Calendar Planner

Stay ahead of the game with this impressive annual wall planner, featuring all the must-know NewsJacking events of the year. Its scalable design makes it a versatile addition to any classroom or office, ready to be printed at a size up to A1 for maximum impact.

Full Events List

Unleash the full potential of NewsJacking with a straightforward, user-friendly spreadsheet. This comprehensive list of events makes finding and planning a breeze, taking your strategies to the next level.

Social Media #Hashtags

Maximize the impact of your content during leading awareness events with the power of hashtags. Our extensive list of over hundreds of on-trend hashtags for each event will elevate your content and increase reach and engagement.

Events Categorization

Our mission is to raise awareness for a diverse range of causes and subjects. By dedicating specific days, weeks, or months to these issues, we strive to bring attention to the things that matter.

Plan

Streamline your content and social media marketing efforts with our highly adaptable calendar templates. Plan and organize with ease, taking your strategies to new heights.

Time Saving

Simplify your search for up-to-the-minute event details with our calendar tools. Streamline your workflow and save time for the things that matter most.

Automatic Updates

Stay informed and ahead of the game with a regularly updated calendar. Our calendar features the most current event details and information, with monthly updates included for your convenience.

NewsJacking Toolkit Packages

Access to 12 months of updates and downloads included with all packages

All prices include VAT

Standard

$9999per year
  • Unlimited access to the online calendar
  • UK, US & International Events Included
  • Full event list template
  • Monthly editorial calendar template
  • Annual wall planner template
  • –
  • –
  • 12 months access to updates
  • 1 user
Subscribe

Pro

$14999per year
  • Unlimited access to the online calendar
  • UK, US & International Events Included
  • Full event list template
  • Monthly editorial calendar template
  • Annual wall planner template
  • Hashtag list
  • Device sync
  • Embeddable calendar
  • 12 months access to updates
  • 5 users
Subscribe

Business

$19999per year
  • Unlimited access to the online calendar
  • UK, US & International Events Included
  • Full event list template
  • Monthly editorial calendar template
  • Annual wall planner template
  • Hashtag list
  • Device sync
  • Embeddable calendar
  • 12 months access to updates
  • 10 users

Subscribe

NewsJacking Benefits: Increased media coverage and PR opportunities

Newsjacking can bring you some serious publicity. You should be careful not to step on anyone’s toes

NewsJacking Benefits: Engagement

Content that is current and relevant will result in increased engagement. Newsjacking allows you to give your audience access content that is relevant to current headlines

NewsJacking Benefits: Traffic influx

As people search for information on the original story, they will piggyback to your site.

You can increase brand awareness by being the first to comment on a story. This will help you get your brand or company in front of many new eyes.

NewsJacking Benefit: Economic

This technique is not expensive and produces amazing results. A small investment can result in a large return.

Newsjacking Benefit: Virality

This is the main goal of newsjacking. It creates content that, by taking advantage of the strength and relevance of the news, transmits quickly the brand’s name to all locations.

Newsjacking Advantages

While newsjacking can have a positive impact on our brand, it can also be detrimental if done incorrectly. We highlight the following benefits of newsjacking:

It creates notoriety. Taking advantage at the exact moment implies that you are on people’s lips. The more we are commented upon and sounded, the longer we will be remembered by the consumer.

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